
The Accredited List of Recognized and Accepted Standard Formulas for Mixed Drinks
While cleaning out a relative’s venerable liquor cabinet this Christmas, a friend of mine made a truly astounding discovery: A relatively well-preserved, if somewhat battered, copy of the Angostura Corporation’s “Authentic, Practical, Concise” 1950 Professional Mixing Guide. Somewhat smaller than a playing card, the hundred-page pamphlet takes a bitters-heavy look at the recipes of the day, promoting itself as the definitive guide to mixed drinks, while dishing up cooking suggestions (“For the chef in his life”) and jovially upper-crust cartoons that, while not equal to period gems like those in the Esquire Handbook for Hosts, speak of a time when mixed drinks evoked images of people who not only had butlers, but went big-game hunting before dispaching them. More bafflingly, they appear to have bested some kind of generic African warrior and stolen their coat of arms. A different age indeed.
The guide’s cocktail recipes follow the conventions of the period, including the casual use of present-day rarities like Crème Yvette or Swedish Punsch. Their Martini cocktails clearly draw influence from the Martinez, with the “dry” version containing 1/3 dry vermouth, the “medium” version containing both dry and sweet, and the “sweet” Martini using sweet vermouth and orange bitters. More notably, Angostura missed the Vodka Wave by a few agonizing years (the infamous “Smirnoff leaves you breathless” campaign would launch in 1952), leaving the book with nary a Moscow Mule to appease the next generation of drinkers.

The Mixing Guide was ostensibly intended not only as an Angostura promotional, but as a full-on instructional manual for bartending; the tutorials are a less entertaining version of the introduction to the Trader Vic’s Bartending Guide and, unlike that weighty tome, they give n0 opinion on the best way of ejecting prostitutes from your bar. The Guide does, however, provide all manner of helpful information on the use and history of bitters, including the vital instruction that “laxative bitters should never be used in mixed drinks.”





